The triumph of the philistines. Seven Hills, NSW Australia. 2009

As I was filling my car up with petrol at the end of the day on Friday, I looked up and saw one of the most intensely coloured rainbows that I’ve ever seen in all my life. Then it occurred to me that the Mc Donald’s sign was in the way and it instantly angered me. 

A quote of Ogden Nash came to my mind.

I think that I shall never see
A billboard lovely as a tree.
Perhaps, unless the billboards fall,
I’ll never see a tree at all.

In this economically rational capitalist world I live in, there seems to be no place for the naturally beautiful. Big garish plastic signs have taken the place of natural vistas. Even something as magical as a rainbow is lost in the ubiquitous visual cacophony imposed on us by philistine corporations. I just hate the idea (and the people who spread such ideas) that nothing should exist in society unless it makes money. A pox on Ayn Rand and people like her!

Whatever happened to the idea of towns and cities being beautiful places to live?

What is it with the people who decorate their homes with advertising materials from a bygone era? Why is it so “collectable”? It was visual pollution back then and it’s just old crap now! When we have so many people who are completely brain-washed by the advertising industry, what hope is there for nature and beauty? As Joseph de Maistre once said, “Every country has the government it deserves“; and I suspect that’s why we, as a society don’t legislate against such ugliness.